Type of work: Branding & Package design Package: ScaleUp Branding Package
Loco Sweets is a candy branding that takes sweetness to a whole new level. The electric color palette grabs your attention and adds an element of excitement. Neon green and pink collide to create a visual explosion of fun and energy that promises an unforgettable candy experience. The logo is a burst of creativity & graffiti inspired. It captures the free-spirited and bold nature of Loco Sweets, letting you know that when it comes to candy, we’re here to break the rules. Black is our secret weapon, used strategically to make the neon colors and illustrations pop even more. It’s the thread that ties together our wild and vivid candy world.